LoCoFlo Blog

Links:

   Latest Blog
   Old Blog (Blogger)
   Random Post
   Subscribe



Tags:

   At LoCoFlo
   BookClub
   Bugs
   Classes
   Farmers
   Flower Club
   Flower Profile
   Games
   Happy Hour (Open Studio)
   Hilarious
   Meet a LoCoFloer
   Nerdy AF
   Sat@LoCoFlo
   Stuff You Can Buy

June 27 2022

Think Global, Buy Local Flowers

Tags: Farmers

Supply chain issues are widespread due to the pandemic. Flower imports are no exception. Additionally, a new problem is further disrupting the flower supply in the US - political protest in Ecuador.

Ecuador accounts for 10% of the world's flower exports with over $2 million shipped every day. Flower exports have been cut in half since protests began in mid June 2022.

Indigenous Ecuadorians have been "warming the streets" according to Eduardo Letort, CEO of Hoja Verde and President of Cayambe Association of Floraculture, in advance of elections next year. In a conversation on The Flower Podcast Letort described his experience trying to export flowers from Ecuador.

Protestors have blocked access to the airport and seized flower deliveries in their effort to lower gas prices, obtain assistance for small farms, and limit oil mining expansion, among other demands. Protestors have also been recruiting workers directly on the farms.

Letort has had to close operations when his workers leave to protest or to avoid potential violence. He has also resorted to paying bribes to pass blockades and delivering flowers to the airport by foot off-road and at night .

Wholesalers and florists in the US are noticing the disruption. Delays for orders and substitutions of varieties are increasingly common. Locally grown flowers have been one source to fill the need. Our growers have seen an increase in demand during the pandemic and again now with this additional supply disruption.

Flowers are an emotional and political product. Amy Stewart documented "the absurd arrangement" of the global flower market in her influential book, Flower Confidential. It is, for us, a maddening "intersection of nature and technology, of sentiment and commerce" and also climate concerns.

Buy local flowers! Viva Ecuador!

Comments

June 21 2022

Farmer Fat Stacks

Tags: Classes, Farmers

Get ready to make some money! Ellen has launched her second online class with The Gardener's Workshop. Preparing to Sell to Florists is an on demand insider's workshop for flower growers who want to sell directly to florists.

Ellen shares what florists want from their flower providers and how to sell to them from over a decade of buying directly from the farm focusing on three topics:

  • Finding The Right Florist Customers
  • How to Price Your Product
  • All About Availability Lists
.

How It Works

Sign up anytime. It's an on demand workshop. Go at your own pace - it's about two hours. There's even a no questions asked money back guarantee. If you purchase the class before July 4 2022, you will be invited to a live Q&A with Ellen!

Learn More

This class is for anyone who wants to sell flowers directly to florists. You might be a big, multi-generation farm looking for a new sales outlet or a hobbyist aspiring to upgrade to a side hustle. You will learn how florists work, how to compete with wholesalers, how to define your value proposition, how to pitch your product, and how to build an ongoing successful business relationship.

Don't just believe this rando blog. Hear Ellen talk about this class on the Field and Garden podcast. Get your bag!

Comments

April 11 2022

Flower Club: Bloom Battle '22 Floral Glory

Tags: At LoCoFlo, Flower Club

It's been three years since our amateur designers have entered the octagon - so long that some forgot they had even registered for the competition back in 2020. The time away showed no diminished skill and no lack of floral ferocity. If anything, the battle was as fierce as ever.

There was a run-a-way winner: Liz Pope crushed it with the People's Choice Award and !st Place prize.

Always the bridesmaid, Chris Vaeth picked up 2nd Place.

First time contestant and flower enthusiast newbie Susan Dumont took 3rd.

Laurel Ady won the Instagram Famous (as though she wasn't already) prize.

Another banger in the studio. Check out all the pictures and videos from the event. What's up with the cinnamon rolls?

Comments

February 26 2022

We're Not Going Viral

Tags: Stuff You Can Buy, At LoCoFlo

Hey Guys! Here is an update regarding our products and services:

  • Sat@LoCoFlo
    Open Saturdays 8:00 AM - 12:00 Noon
    We have pre-orders, pre-made bouquets, build your own bouquet and more!
    Note: Closed July 9 2022
  • Open Studio
    Discontinued. Join us for our new seasonal Flower Happy Hour.
  • BookClub
    Back in the studio starting April 25 (updated!).
  • The PickUp
    Discontinued. Order for pick up on Saturday mornings or Wednesday afternoons (Spring and Fall). Make it a subscription.
  • Classes
    Classes scheduled. Note: Doors will be open for ventillation, participants will be limited for distancing, and we will follow all Baltimore City orders.
  • Weddings/Events
    We will be emailing each event contact individually a month in advance of the event. If your event is cancelled/postponed, please let us know ASAFP.

Keep On Flo'in
We are trying to keep our employees working and our farmers growing! Here are some new and expanded services/products. We are taking precautions and following all laws and safety recommendations. Please be patient - our supplies and labor availability are frequently interrupted. It's flowers!

  • Orders
    We are expanding our delivery area and schedule! Order using our form. Don't miss our add-ons!
  • The LoCoFlo Bucket
    Missing your flower fix? This DIY floral design at home is a great social distancing project. We deliver a bucket of flowers (and optional vase) to you. An accompanying weekly video tells you the story of the flowers with design demo. Order or read more.
  • Subscriptions
    Subscriptions are the best way to keep our growers growing, our workers working and LoCoFlo locofloing! Order (check the subscription box) or read more
  • Seasonal Flower Happy Hour
    Flower Happy Hour is a self-directed flower design event. Just drop-in Wednesdays 3-7 Spring and Fall (check our Events page for dates). Bring a vase or buy one from us. We have the flowers, the corkscrew, and everything else you need. Come solo for some alone time with flowers, or bring friends for a unique social outing.
Keep on Rollin' with the Flo!

Comments

February 26 2022

Seasonal Flower Happy Hour

Tags: At LoCoFlo, Happy Hour (Open Studio)

Drop-in. Design. Do it.

Flower Happy Hour is just like it sounds, except it's more than an hour, and we don't serve liquor, and it isn't any cheaper than other times we sell flowers. Maybe it needs some explaining...

What is it?

Flower Happy Hour is a self-directed flower design event. It’s super casual. Bring a vase or buy one from us. We have the flowers, the corkscrew, and everything else you need for a magical afternoon of floral enchantment.

Come solo for some alone time with flowers, or bring friends for a unique social outing. (Please give us a heads up for groups of more than four so we can prep or consider our DIY services.)

How it works

Just drop in. We sell flowers by the stem. You pick them out. Stay and design your arrangement or wrap them up to take home. Designers will be available for critique and advice. Order in advance to have a subscription or single arrangement ready to pick up.

Flower Happy Hour is a great mid-week get-away. Practice what you learn at our classes, prep for Bloom Battle, make your weekly arrangement, de-stress, so many possibilities. The flowers will change each week so you can make something different every time.

Pick up your subscription or order.

When Is It?

Wednesdays 3:00PM - 7:00PM Spring and Fall. Check our Classes and Events for the next scheduled Flower Happy Hour.

What Happened to Open Studio?

Flower Happy Hour is the same thing but more exclusive. JK. We are reducing the drop-in schedule to ensure we can have the doors and windows open for ventilation.

Comments

Next >