May 18 2020

Books, Books, I Need My Books

Our next promotion for Ellen's online course is her list of Ten Books Every Flower Pro Should Read. Boring, right? Think again. We're kicking off this list with a flower books beatdown IG Live event on Tuesday May 19 at 4:30 PM EST (available later on IG TV). Ellen and Jennie Love of Love 'n Fresh Flowers are going to go at it over their favorite floral books as industry pros. It's definitely gonna get chippy.

So, what books made the cut for Ellen? You have to sign up for the course news email list. But here's a teaser: Flower Confidential, obvi. Martha, duh (but which Martha - there's so many). How many selections from Ellen's nerdy book club? What hidden gems are listed that you have not discovered yet? Such intrigue!

In this publication Ellen writes why she selected each book and what the titles mean to her and Local Color Flowers. It is a list from Ellen's perspective as a professional florist. However, it is a great collection for any flower enthusiast. If your favorite didn't make Ellen's list, add your recommendations to the comments.

We're going to be producing lots of free informative, valuable, and entertaining stuff, like this list of books, leading up to Ellen's class: Florist School Onlline: Growing Your Business with Local Flower Sourcing. It's all available when signing up for the course news.

Do it.

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