July 28 2019
The first rule of Flower Club is: You MUST talk about Flower Club.
But, before you talk about Flower Club, you have to know all about Flower Club.
Former Bloom Battlers Jen and Meredith were gabbing at Open Studio one Spring Wednesday night. They missed the competition of Bloom Battle and wanted a new challenge.
Meredith: "What if LoCoFlo had a 'Chopped' style competition, where we wouldn't know what the flowers were and we would need to include unusual elements in the design!"
Jen: "Ooh, that would be fun. Or like 'Nailed It', where we would try to arrange a complex floral installation."
Meredith: "Yeah, that would be fun!"
Jen: "Yeah!"
Meredith: "Yeah!
Ellen then put her MBA training to use and recognized the customer need.
Ellen (internal monologue): "I bet I could get this floral shop cookin' with a new LoCoFlo event: Flower Club! It would be a fun floral activity night for our flower MVPs and new friends. Wow, I'm really good."
Ellen workshopped the idea with some other Bloom Battlers, Heather and Liz, and, boom, the ideas kept flowing: floral bingo, large group project, speed dating flower edition, flower trivia night... The possibilities, and flower fun, are endless.
If you love flowers you're already a member of the club. Some meetings will be drop-in, some will require registration. All will be awesome. Look for the schedule on our Classes and Events page, social media and our email.
Join Flower Club. You probably won't get punched in the face.
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